For brands and agencies
Work with Moath Alherani
I am a content creator and entrepreneur based in Dubai. I produce short vertical video in Arabic and English for brands, agencies and PR teams across the UAE, and I publish how the work is made so you can judge the craft before you brief me.

What brands work with me on
Instagram Reels
Short vertical films built around one idea, shot and edited to hold attention to the last second.
Brand integrations
Your product inside a story people would watch anyway, instead of a read-out of features.
Product campaigns
A concept, a hero film and the cutdowns your channels need, delivered ready to run.
Creative concepts
Concept and treatment work when your team has a product and a deadline but not an idea yet.
Product launches and events
Coverage and launch content filmed in Dubai, with same-week delivery when the calendar is tight.
Ambassadorships and long-term partnerships
A steady content stream over months rather than a single post, with consistent tone across Arabic and English.
Industries I create for
Technology and AI
Devices, apps and AI tools, explained through use rather than specifications. I test tools publicly and write about what they can and cannot do.
Automotive
Cars filmed as objects people want, with the detail and pacing that makes a short video worth finishing.
Luxury and lifestyle
Watches, eyewear, footwear and everyday premium products, shot in Dubai locations.
Real estate and interiors
Property and fit-out content, informed by running a real estate company and a design and decoration company in Dubai.
Why brands choose to work with me
- Arabic and English, written and delivered natively, so one production covers both audiences.
- Based in Dubai and working across the UAE, with the licences and business experience of running two companies here.
- AI-assisted production where it genuinely shortens the timeline, with the method published in full on this site.
- Ten years of engineering and project delivery before content, which shows up as briefs met on time.
How a collaboration runs
1. Brief
You send the product, the audience and what the campaign has to achieve. WhatsApp or email, whichever suits your team.
2. Concept
I come back with a concept and a rough treatment, plus the deliverables, timeline and commercial terms in writing.
3. Production
Filming in Dubai, with AI tools used in production where they improve the result.
4. Delivery
Final cuts in the formats your channels need, with revisions agreed up front and usage rights stated clearly.
You can see the full method in the RESILIENT breakdown and browse my work.
Send a campaign brief
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